SFM Solutions

“Thank you for offering this to PTO Today members. Please extend our gratitude to the PTO Today staff and Toys R Us for making our family night event a complete success.”

Mary Ann Fiaschetti
PTO President
West Point School
West Point, NY

Step 3:

Program Guidelines Outlined and Opt-ins Secured

PTO and PTA leaders review offer/program guidelines and before signing up, agree to:

• Provide complete contact information

• Promote and execute your program

according to SFM guidelines

• Be contacted for updates and follow-

up surveys

What ‘Opt-In Only’ Means to Your Brand

How a SFM Program Works

3 of 5

Example: Tide with Dawn StainScrubbers Sampling Program