Connecting Your Brand to Moms and Families
Unique Reach
Reach millions of busy moms in the one place all moms intersect, at school where they are 100% focused on their kids' success and keenly receptive to your family-focused brand message.
Mom-to-Mom Endorsement
Tap into our proprietary database of influencer PTO and PTA leader moms who will distribute your brand message or product sample to other peer moms at school events nationwide.
Measured Results
Determine your success through qualitative and quantitative data on the key aspects of your marketing campaign including ad recall, brand and product messaging and purchase intent.
Authentic Brand Buzz
"Everyone loved the samples we handed out at our Open House! It was a nice treat for the parents during our final enrollment for the new school year. I help to serve lunch at our school, and I keep seeing [Frito-Lay] Flat Earth products in lunch boxes."Danette Goss - PTO President
St. Paul School Olathe, KS
"We love the Back2School program. The parents and staff look forward to getting the magazine and samples. A great way to start the new school year!"Erin Cucchi, President,
Franklin Elementary School, Yuba City, CA
"Thank you so much for the Shutterfly free photo book promotional offer. The parents who received the offer were extremely pleased and thankful!"LaRenda Hutt, Treasurer,
Moline Elementary, St. Louis, MO
"The parents are always thrilled to walk away with freebies, information, coupons!!The reactions we got from our parents was very positive and appreciative."Shannon Finley, Arts in Education Committee -Division Chair, Hightower Trail Elementary, Conyers,GA
"Fantastic and very appropriate for our families. We listed SchoolFamily.com on our PTA website and sent out an email to our distribution list talking about it. I love the articles."Wendy Sbrolloini, Co-PTA President
Traver Road Primary &JDWR Intermediate Schools, Pleasant Valley, NY
"We were very excited about the Ziploc bags with the Box Tops logo and have seen an increase in the Box Tops since the parents got them. Thank you so much we all really appreciated it."Carol Sutton, Butler Middle School, Lowell, MA
"Every single kid walked out of that gym smiling and saying 'I want an XBOX Kinect'. I am so psyched about this event...we have to do it again next year!"Carmen Saladin, Stonewall Tell Elementary PTO, College Park, GA
Differentiators
Why PTO and PTA leaders are your best brand ambassadors
What 'Opt-in Only' means to your brand
SFMs John Driscoll on reaching moms through schoolsContact Us
1-800-644-3561 x202
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