School Family Media, Inc. is a marketing and media services company focused exclusively on helping parents and schools help children succeed by promoting and enabling practical and meaningful parent involvement at school. At School Family Media Inc., we empower parents to connect effectively with their children’s education and school, and we provide school PTOs and PTAs with the tools, resources and know-how they need to welcome, engage and serve all the parents at their school.



Uniquely Connected to School Families
Our unique and growing connection to school families started with PTO Today, our core property and the #1 resource for America’s 83,000 K-8 PTO and PTA leaders. Building parent involvement is the research-backed mission of PTO Today and the passion of school parent groups nationwide. With a national print magazine, industry-leading website and innovative programs and essential services, PTO Today is helping these PTO and PTA leaders grow parent involvement and make their schools inviting places where kids not only learn, they thrive. Visit ptotoday.com

In addition to PTO Today, our other School Family Media properties include:

SchoolFamily.com – SchoolFamily.com is the go-to guide for school success, providing parents with helpful tips, information and advice on how to get meaningfully involved with their children’s education and school. It is the only website focused exclusively on helping parents help their kids make the most of their school years. Visit SchoolFamily.com

Back2School – There’s no better time to focus on parent involvement than the beginning of the school year. School Family Media’s Back2School Program is the only solution providing PTO and PTA leaders with the tools they need to help parents connect with their kids’ school and set them up for a successful school year. Visit ptotoday.com/back2school

School Family Nights – More than 30,000+ schools across the country will host (and more than 2 million parents and kids will attend) engaging, interactive, involvement-building family events this year thanks to our proprietary School Family Nights Program. Executed and endorsed by school PTO and PTA leaders, School Family Nights are sponsored by some of the country’s most well known brands. Visit schoolfamilynights.com

Parent Education Nights - New this year, our Parent Education Nights Program is a series of themed parent-focused events held in school communities nationwide that feature expert guidance on topics/issues of particular interest to school-age parents, such as Internet safety, health and nutrition, and college funding. Visit parenteducationnights.com

Partner with us to reach
moms of school age kids



Only School Family Media can directly connect your brand to millions of engaged moms of school-age kids using proprietary through-school and for-school sponsored programs targeted specifically toward school parents.

Learn more about how our Marketing Solutions Group can customize a fully integrated, highly targeted program to meet your unique branding and marketing goals.